Legal
Privacy policy
Effective 01 Aug 2026 · Primeletic Labs, Inc.
Discretion is part of the product. This policy explains what Primeletic Labs, Inc. (“Primeletic”, “we”, “us”) collects when you use primeletic.com, why we collect it, and the choices you have. The short version: we collect the minimum needed to run a store, we never sell personal data, and your purchase history is nobody else's business.
Information we collect
We collect three categories of information:
- Order information, name, shipping address, email address, and the contents of your order, provided by you at checkout.
- Payment information, processed directly by our payment processors. Primeletic never sees or stores full card numbers; we receive only a confirmation, the last four digits, and the card type.
- Device & usage information, IP address, browser type, pages viewed, and referring URLs, collected automatically through server logs and privacy-respecting analytics.
How we use it
- Fulfilling and shipping your orders, and sending transactional email (confirmations, dispatch notices, tracking).
- Answering support requests and administering the 60-day guarantee.
- Managing subscriptions, renewal notices, skip/cancel links, and billing.
- Fraud prevention and site security.
- Marketing email, only if you opted in, and every message includes a one-click unsubscribe.
- Improving the site through aggregate, non-identifying analytics.
We do not use your data for third-party advertising profiles, and we do not run third-party ad trackers on this site.
What we share, and what we never share
We share personal data only with service providers who need it to do their job:
- Shipping carriers, name and address, to deliver your parcel (labeled with a neutral sender name).
- Payment processors, to charge your chosen payment method.
- Email service provider, to send transactional and opted-in email.
- Cloud hosting and analytics vendors, under data-processing agreements.
We never sell or rent personal data. We never share purchase history with data brokers, advertisers, employers, or insurers. We disclose data beyond the above only if legally compelled by a valid request, and only the minimum required.
Cookies
We use a small set of first-party cookies and local storage: a session cookie, your cart contents, and an analytics identifier. No third-party advertising cookies. You can clear or block cookies in your browser; the cart and checkout may not function without the essential ones.
Email preferences
Transactional email (order confirmations, dispatch and tracking notices, guarantee correspondence) is sent to every customer. Marketing email is opt-in only. Every marketing message includes an unsubscribe link that takes effect immediately; you can also email [email protected] to be removed.
Data retention
Order records are retained for as long as needed for accounting, tax, and guarantee administration, generally 7 years for financial records, as required by law. Support correspondence is retained for 24 months. Analytics data is aggregated or deleted within 14 months. You may request earlier deletion of anything we are not legally required to keep (Section 08).
Security
All traffic to primeletic.com is encrypted in transit (TLS). Personal data is stored with access controls limited to staff who need it for fulfillment and support. Payment credentials never touch our servers. No system is perfectly secure, if a breach affecting your data ever occurs, we will notify you without undue delay.
Your rights
Depending on where you live (including under the CCPA and GDPR), you may have the right to:
- access a copy of the personal data we hold about you;
- correct inaccurate data;
- delete data we are not legally required to retain;
- object to or restrict certain processing;
- receive your data in a portable format.
To exercise any of these, email [email protected] from the address on your order. We respond within 30 days and never charge for a reasonable request. We do not discriminate against you for exercising your rights.
Age restriction
Our site and products are for adults 21 and over. We do not knowingly collect personal data from anyone under 21. If we learn that we have, we will delete it.
International visitors
Primeletic operates from the United States and data is processed on US servers. If you access the site from outside the US, you consent to your data being transferred to and processed in the US, protected as described in this policy.
Changes to this policy
We may update this policy from time to time; the effective date above reflects the latest revision. Material changes will be flagged on this page. Continued use of the site after changes constitutes acceptance.
Contact
Privacy questions and requests: [email protected], Primeletic Labs, Inc., Wilmington, DE, United States. See also our Terms of Service.
Last revised 01 Aug 2026 · Primeletic Labs, Inc.